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VoucherCodes Achieves 40% Revenue Uplift with NucleusLinks

When the UK-based deals and coupon publisher looked to move to the next phase of revenue growth, they needed a way to access better-paying affiliate networks without adding more work for their team.

40%
Revenue Uplift
550
Broken Links Fixed

Challenge

VoucherCodes wanted to grow their affiliate revenues without the daily grind of juggling multiple networks. The challenge was to achieve this growth without piling on new tools, complex processes, or pressure on internal teams. The objective was to scale smarter, not harder.

"NucleusLinks added 40% of average new revenue every month to our mid to long-tail merchants.”

Michael Brandy

Senior Commercial Director, VoucherCodes

Solution

Auto Onboarding

VoucherCodes no longer spends time manually logging into multiple networks to find active programs. With NucleusLinks, merchants are onboarded automatically, allowing the team to prioritise high-impact tasks.

Best Network Selection

The team used NucleusLinks’ AI engine to quickly spot which networks delivered the highest Earnings Per Click (EPC) for each merchant at scale. This enabled consistent, incremental revenue gains without extra effort.

Automatic Link Fixes

Over 20,000+ links were scanned in three months, with 550+ broken links automatically fixed in the backend. This ensured smooth operations and prevented revenue leakage, with no additional work needed from the team.

Simplified Link Management

VoucherCodes seamlessly implemented a single universal URL for each merchant with a unique parameter, eliminating the repetitive tasks of tracking links every time they switched networks.

All Data in One Place

NucleusLinks standardised performance data from multiple networks in one dashboard, simplifying the process of strategic data-driven decision-making.

"Features like link builder, link scanner, and auto-link optimizer from NucleusLinks made it easier to find new revenue from unmonetized merchants and run our affiliate operations more efficiently."

Luisa Beirl

Commercial Operations Associate, VoucherCodes

Result

Location
London, UK
Publisher Category
Coupons & Deals
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